Department Store Loyalty Solutions
Transform your department store experience with loyalty programs that drive cross-category shopping, seasonal engagement, and value discovery through targeted rewards, clearance notifications, and treasure hunt experiences.
Department Store Challenges We Solve
Department stores face unique challenges in driving frequent visits and maximizing basket sizes. Our platform helps create loyalty programs that work with diverse product categories and seasonal shopping patterns.
Treasure Hunt Shopping Behavior
Leverage unpredictable inventory and treasure hunt mentality with loyalty rewards that encourage frequent visits and discovery of new products.
Cross-Category Merchandising
Maximize basket sizes across diverse product categories from clothing to home goods with rewards that encourage exploration of new departments.
Inventory Turnover Cycles
Navigate fast-changing inventory cycles with loyalty programs that help clear seasonal merchandise while maintaining customer engagement.
Price-Conscious Shoppers
Attract and retain price-conscious customers with value-focused loyalty programs that provide additional savings and exclusive access to deals.
Multi-Generational Appeal
Serve diverse age demographics with flexible loyalty programs that appeal to both bargain-hunting millennials and traditional department store shoppers.
Seasonal & Event-Driven Sales
Maximize impact of seasonal clearances, holiday sales, and special events with loyalty programs that drive urgency and repeat engagement.
Client Success Story
Discover how Exchange Solutions helped a regional department store achieve remarkable growth with real-time personalized offers while protecting profit margins.
Success Story: Regional Department Store
Boosting conversion / AOV with real-time personalized offers, while safeguarding profit margins
At-A-Glance
The company is a southern-state-based department store offering casual clothing, shoes, bed and bath, and home décor, catering to families that live a beachside lifestyle.
Needs
Tasked with quickly doubling e-commerce sales without mass discounts, the company needed to convert more first-time visitors and maximize every visit to stretch and close carts.
Solution Design
Real-time, in-session personalized offers were implemented to appeal to the company's price-conscious target shopper, while respecting its everyday low-price strategy, ensuring discounts were used strategically to maintain profit margins.
AOV Increase
77% increase in AOV
Spend Over Target
1.6X spend over target
ROAS
$17 Return
"Exchange Solutions has been instrumental in helping us achieve and exceed our e-commerce growth objectives. Their real-time personalization solution aligns perfectly with our commitment to delivering value to our customers while protecting our margins."
Department Store Resources
Discover insights and strategies for department store loyalty programs
AI In Action – Driving Conversion and Profitable Growth For Anonymous and Loyal Shoppers
See how Bealls Inc. leverages AI to drive conversion for both anonymous and loyal shoppers. This resource provides valuable insights into conversion-rate-optimization for apparel and department-store organizations.
Get Complimentary Access to the Forrester Loyalty Platforms Landscape, Q3 2025 Report - Exchange Solutions
Download the Forrester Loyalty Platforms Landscape Q3 2025 Report. Learn how AI is redefining loyalty through real-time personalization and discover the trends transforming today's loyalty platform landscape.
Next-Generation Customer Loyalty Strategies: How the Next Wave of Loyalty Innovation Will Impact Trust, Retention, and Revenue in B2C Loyalty and eCommerce
Comprehensive guide to next-generation loyalty strategies for B2C and eCommerce businesses.
